How long should a story be, so that an audience sticks around ’til the end? If the story is a game, short might be better than long.
Blake Snow argues that major games taking dozens of hours to finish aren’t actually finished, most of the time. Players play in, but not all the way through. Instead smaller games get completed: casual games, for instance.
It might be interesting to compare the largest games to tv series. People might dip into a show, seeing episodes but not entire seasons.